by alexarohn | Jan 8, 2018 | Blogs, Business Theory, Freelancing
Our culture is backward. Where is the logic in celebrating the “overnight success” or the celebrities who get famous for salacious behavior and sex tapes? Why do we fetishize the idea of success without the hard work? It’s a symptom of our own laziness, our desire for...
by alexarohn | Jan 7, 2018 | Blogs, Business Theory, Freelancing
This is a classic chicken & egg conundrum. When you first start freelancing online, do you just start working, or do you establish a brand & online presence first? (If you were wondering eggs came first, because dinosaurs) The answer is both. To get work...
by alexarohn | Jan 6, 2018 | Blogs, Business Theory, Freelancing
“When employees are treated as short-term assets, they reinvent themselves as marketable goods, always ready to quit.” ~ Ilana Gershon, associate professor of anthropology at Indiana University, Bloomington. [source] Your 9-to-5 sucks and it’s time to do...
by alexarohn | Jan 2, 2018 | Blogs, Business Theory
Are the things you do day to day, and week to week, things you do because you choose to or because it’s just the way things are? A few years ago a mentor of mine introduced me to a better way to start a new year. Rather than resolutions (which are loose promises to...
by alexarohn | Dec 9, 2017 | Blogs, Social Wizardry
I’ve shared recently on social media that one of my goals this year is to do more video. With that comes figuring out the best ways to get crisp, clear, videos without forking over a bunch of cash on studio lights. The trick for capturing great video on the...