by alexarohn | Jun 23, 2021
Indie Publishing Provincial There’s a few schools of thought on how to change the world, and this project chooses the carrot over the stick. Hear the call to support local artisans, slow down to live a meaningful life, and… get that carrot from the...
by alexarohn | Apr 15, 2020
Indie Publishing Rag magazine Every so often an idea for a project comes along that just sticks. When the idea for Rag came along it wouldn’t fade away and I had to see this idea through to print. Print’s not dead (there, I said it). I set out to share my love...
by alexarohn | Feb 7, 2020
Copywriting sales email The challenge is to make the case for a high-end digestive supplement, and why the reader needs to invest, without coming right out and saying the supplement will fix any problems. This client has a strong founding story from their cofounder....
by alexarohn | Feb 7, 2020
Copywriting & Advertising social media ad Campaign Early access is a tough sell for games and this game was entering a saturated market dominated by a rhythm game called BeatSaber. The challenge was to write short, snappy copy that shows it’s different, but still...
by alexarohn | Feb 7, 2020
Copywriting SEO Article The challenge was to teach potential clients valuable lessons about SEO while positioning the client’s agency as the go-to solution for executing the solutions. Build trust & authority, and also optimize the blog’s keywords for SEO....