by alexarohn | Apr 28, 2020 | Blogs
I’m stuck. I’ve hit a wall as a marketer and often feel like I’m tangoing with dread over the craft I have been developing over the last 5+ years of my career. This is embarrassing to admit but…I feel bad about marketing. I feel guilty for...
by alexarohn | Apr 28, 2020 | Blogs
When I remember to zoom out I am flummoxed by what a weird world the internet is. It’s an entire world in and of itself, that exists in parallel to the IRL world (you know, the tangible real real world) If it’s a reflection of the IRL world at all,...
by alexarohn | Apr 27, 2020 | Blogs
I saw this Tweet that reminded me of how deeply in the echo chamber I am. I had forgotten that most people haven’t spent 5+ years in the trenches of social media advertising and might not consider that most brand accounts (and many of the people...
by alexarohn | Apr 24, 2020 | Blogs
A friend yesterday seemed reluctant to share that she’d been a bit bored in quarantine. There was plenty to do, in theory, but there was a level of downtime that she hadn’t seen in ages and she didn’t quite know what to do with herself. I noticed...
by alexarohn | Apr 23, 2020 | Blogs
Create, make, publish, write. Now more than ever we need people to be taking notes on what’s going on in the world. There was an article that passed through Readup warning of an upcoming gaslighting as we get out of this pandemic and back to reality. This is the...
by alexarohn | Apr 23, 2020 | Blogs
We want to be picked, seen, noticed, and rewarded for our efforts. Too often, we prioritize the shortcut. We flock to social media for tiny micro-hits of fame and recognition. We claim we don’t care about the likes, we just want to stay in touch, but the thrill...