Be Seen, For The Right Stuff

Be Seen, For The Right Stuff

We want to be picked, seen, noticed, and rewarded for our efforts. Too often, we prioritize the shortcut. We flock to social media for tiny micro-hits of fame and recognition. We claim we don’t care about the likes, we just want to stay in touch, but the thrill...
Do Your Best Work

Do Your Best Work

The bulk of your impact on the world comes from your work. It’s been said you have 80,000 hours of work in your life, and no one wants to sink their time and talent into the wrong endeavor. I was raised in the 80s with the cult of corporate. You get a good job,...
Reduce Friction for Yourself, Not Just Your Users

Reduce Friction for Yourself, Not Just Your Users

For marketers, designers, and creative businesses, our worst work is when we tackle our own brand. We’re too close to it to see our brands objectively, and for freelancers or solopreneurs especially, we neglect to invest as much time in ourselves as we would our...
Your Two Most Sought After Assets

Your Two Most Sought After Assets

You’re born with two assets in limited quantities and a lot of businesses want to get their hands on them…your time and your attention. Entire industries have sprung up around using these assets for financial gain…not yours, of course, they’ve...