Why you need to own your content, and how

Why you need to own your content, and how

This metaphor may be getting outdated since I know all of, maybe, 2 people who have built their own house… but would you build your house on someone else’s land? Real talk. Would you put months, or even years, of work into building your dream home on land you don’t...
SEO is not that important

SEO is not that important

SEO has it’s place It can help your site index higher in a search, and while it isn’t something you should completely ignore, I still get a little twitch every time a client asks if I also “do” SEO. No self-respecting web designer or marketer would completely ignore...
Beware The Vanity Metrics

Beware The Vanity Metrics

You’re so vain, I bet you think this post is about you. Ok, I lied, it sort of is. Ever wondered what value a “like”, “follow”, or “retweet” really holds? It’s not a surprise that these metrics can be a bit contentious. It’s not as if someone clicking on that...