by alexarohn | Jan 15, 2018 | Blogs, Business Theory, Facebook, Instagram, Metrics
I secretly hate hashtags. [Well, guess it’s not a secret now.] When they first came onto the scene they were a great way to find related people to follow who created certain types of content I enjoy. Once everyone’s on a social network, and once I find the group i...
by alexarohn | Jun 18, 2016 | Blogs, Facebook, Instagram, Social Wizardry
Social holds the reputation of being an inexpensive form of social marketing. I have celebrated this in the past, yet it comes with a big “but” (and I cannot lie). The caveat is, unless you are building relationships and regularly posting great content,...
by alexarohn | Apr 28, 2016 | Blogs, Instagram, Social Wizardry
The last time there was a raging uproar over Instagram was when they culled the bots & fake followers, leaving countless fragile wounded egos in their wake. Until last month. Surely we saw this coming when Facebook acquired Instagram for a cool $1 billion dollars...