Alexa Rohn
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I secretly hate hashtags and why growth hacking is nonsense

I secretly hate hashtags and why growth hacking is nonsense

by alexarohn | Jan 15, 2018 | Blogs, Business Theory, Facebook, Instagram, Metrics

I secretly hate hashtags. [Well, guess it’s not a secret now.] When they first came onto the scene they were a great way to find related people to follow who created certain types of content I enjoy. Once everyone’s on a social network, and once I find the group i...
How to Waste Money on Social

How to Waste Money on Social

by alexarohn | Jun 18, 2016 | Blogs, Facebook, Instagram, Social Wizardry

Social holds the reputation of being an inexpensive form of social marketing. I have celebrated this in the past, yet it comes with a big “but” (and I cannot lie). The caveat is, unless you are building relationships and regularly posting great content,...
Follow me on Instagram? How about no.

Follow me on Instagram? How about no.

by alexarohn | Apr 28, 2016 | Blogs, Instagram, Social Wizardry

The last time there was a raging uproar over Instagram was when they culled the bots & fake followers, leaving countless fragile wounded egos in their wake. Until last month. Surely we saw this coming when Facebook acquired Instagram for a cool $1 billion dollars...
Created by Alexa Rohn | Copyright 2020