by Alexa Rohn | Nov 21, 2018 | Blogs, Business Theory, Freelancing
There’s a pervasive myth that being an entrepreneur is somehow superior to freelancing. It’s time to correct that assumption. They are merely different ways to run a business, and neither is better than the other. Sure, an entrepreneur makes money while she...
by alexarohn | Jul 9, 2018 | Blogs, Business Theory, Freelancing
I don’t know about you, but my spirit guide is a drag queen in leopard print & pink bunny ears. (I’ll explain, stay tuned) If you’re in my immediate circle you know I “joke” about having an existential crisis pretty much… weekly. When one of your mottoes is...
by alexarohn | Jan 25, 2018 | Blogs, Business Theory, Freelancing, Social Wizardry
I’ve been thinking a lot lately about the concept of finding, or rather choosing, your niche. I’m not sold. As many times as I have tried this old standby for business success, it sets you up for a short lifespan for your business or career when you...
by alexarohn | Jan 21, 2018 | Blogs, Business Theory, Freelancing, Social Wizardry
Your most valuable marketing asset is yourself, and your ability (and willingness) to show up publicly. You probably already know you should be doing things like making content, and talking about your work, but are you? I had a funny conversation with a fellow...
by alexarohn | Jan 13, 2018 | Business Theory, Freelancing
Quitting isn’t a bad word. It’s not “giving up”, it’s letting go of what doesn’t serve you You don’t become a quitter overnight. Quitting, unlike giving up, takes willpower and practice. You give up when it gets too hard, you quit when something isn’t hard enough and...
by alexarohn | Jan 12, 2018 | Blogs, Freelancing
Before becoming a freelancer I was in an interview for a full-time remote job. This is what Steven Pressfield in “Turning Pro” would call a shadow career… I was interviewing for remote work after my partner and I decided we would move west to be closer to his work. He...
